Responsible Firearms Marketing Act
This bill requires the Federal Trade Commission (FTC) to study firearm advertising and marketing for unfair or deceptive practices, such as ads targeting people under 18, implying illegal use, or promoting semiautomatic assault weapons. Within two years, the FTC must report findings to Congress and then create regulations to ban these practices within 18 months of the report. These regulations would apply to firearm manufacturers, dealers, and importers, prohibiting specific deceptive marketing tactics. Violations would be enforced under existing FTC authority, with penalties matching current unfair business practice violations.
Bill status
in committee
1 of 4 stages cleared
Introduction
Feb 2026
Committee Review
Floor Vote
President
Introduced Feb 12, 2026
Last action Feb 12, 2026
Floor votes
How they voted
No floor votes recorded yet.
Full legislative history
Actions timeline
Total actions
2
Key actions
0
Committee
1
Feb 12, 2026
Committee
Read twice and referred to the Committee on Commerce, Science, and Transportation.
upper
Feb 12, 2026
Introduced
Introduced in Senate
upper
1 primary · 12 co-sponsors
Sponsors
Role
Legislator
Party
State
District
P
Richard Blumenthal
DDemocratic
Co
Adam B. Schiff
DDemocratic
Co
Alex Padilla
DDemocratic
Co
Angela D. Alsobrooks
DDemocratic
Co
Bernard Sanders
IIndependent
Co
Christopher Murphy
DDemocratic
Co
Cory A. Booker
DDemocratic
Co
Edward J. Markey
DDemocratic
Co
Elizabeth Warren
DDemocratic
Co
Jack Reed
DDemocratic
Co
Mazie K. Hirono
DDemocratic
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