Relating to: algorithmic pricing of essential consumer goods, granting rule-making authority, and providing a penalty.

This bill prohibits grocery retailers from using personalized algorithmic pricing for essential consumer goods like food and household products. It requires clear disclosure when prices are set by algorithms using personal data and bans displaying such prices on electronic screens within stores. The law also prevents retailers from using consumer data to set prices that vary based on protected characteristics like race, sex, or disability. Grocery retailers face penalties of up to $2,000 per violation and could be subject to investigations and civil lawsuits from affected consumers.