Consumer Data Protection Act

HB 5123, the Consumer Data Protection Act, gives West Virginia consumers new rights over their personal data held by businesses. It requires businesses meeting size thresholds (like $25 million in annual revenue or handling data from 50,000+ consumers) to let consumers access, delete, correct, or opt out of selling their information. The law prohibits businesses from discriminating against consumers who exercise these rights and allows individuals to sue for violations. The West Virginia Division of Consumer Protection will enforce the law and create rules for implementation.