S 320 Vermont Senate · 2025-2026 Regular Session

An act relating to cannabis advertising

This bill redefines "advertisement" for licensed cannabis businesses to include any broadly disseminated material (like social media posts, billboards, or online ads) that reasonably induces cannabis sales. It excludes certain non-promotional content, such as news releases without payment, educational materials, and basic signage showing location or hours. The bill bans ads claiming cannabis cures diseases or offers free samples, and restricts paid third-party advertisements to those with under-21 audiences limited to 30% or less. All paid ads must include health warnings and be submitted to regulators before publishing. These changes aim to balance commercial speech rights with restrictions on misleading or youth-appealing advertising.
Bill status introduced 1 of 4 stages cleared
Introduction
Jan 2026
Committee Review
Floor Vote
Governor
Introduced Jan 27, 2026 Last action Jan 27, 2026
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Jan 27, 2026
Introduced
Read 1st time & referred to Committee on Economic Development, Housing and General Affairs
upper
1 primary · 0 co-sponsors

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