Prohibits certain businesses from using dynamic, surveillance, or personalized algorithmic pricing when selling groceries to consumers.

This New Jersey bill prohibits grocery stores and third-party delivery platforms from using dynamic, surveillance, or personalized algorithmic pricing when selling food items to consumers. The law defines these pricing strategies as those that use real-time algorithms or electronic surveillance to set different prices for individual customers based on their data, while still allowing standard discounts and loyalty program benefits. Violations would be treated as consumer fraud offenses punishable by fines, and penalty money would be collected into a special fund. That fund would then be distributed to community food pantries to help purchase groceries for those in need.