Establishes program to foster improvements in customer service in State government agencies.

S 3664 establishes a mandatory Customer Service Initiative for all New Jersey state agencies, requiring them to create written plans focused on improving public interactions. The bill mandates agencies to set response time standards, implement employee training, incorporate service goals into performance reviews, and display a public "Customer Service Promise" outlining five core principles: friendly service, timely responses, accuracy, accessibility, and transparency. Agencies must also collect public feedback through online comments and surveys, publish their plans and annual reports publicly, and measure progress using standardized performance metrics. This initiative directly affects state agencies and the public they serve, aiming to standardize and track improvements in government service quality.