Requires telemarketers making sales calls to display name and telephone number on any caller identification service.

This bill requires telemarketers making sales calls in New Jersey to display their actual name and phone number on caller identification systems. It directly affects telemarketers who make unsolicited sales calls, mandating that they transmit this information within the first 30 seconds of a call. The key provision prohibits blocking or misrepresenting caller ID information and allows telemarketers to substitute the seller's name and customer service number instead of their own details. This aims to increase transparency for consumers receiving telemarketing calls.