abolishing the collection of racial and educational data for use in a marital application worksheet and relative to the expectation of privacy.

This bill removes the requirement for individuals to disclose their race and education level on New Hampshire marriage application forms while simultaneously establishing new privacy protections for personal data. The legislation defines "secure and reliable means" as methods designed to protect data confidentiality and mandates that businesses handling large amounts of consumer information provide clear privacy notices and accessible ways for people to opt out of data sales or targeted advertising. Effective January 1, 2025, the law requires companies to allow consumers to exercise these privacy rights through existing accounts without forcing them to create new ones, ensuring that opt-out choices are made through simple, user-friendly mechanisms.