Mississippians' Right to Name, Likeness and Voice Act; enact.

HB 1504 establishes that every individual in Mississippi has a property right to their name, likeness, and voice, including for 10 years after death. It defines "commercial use" broadly to cover advertising and marketing, and specifically addresses digital technology like AI-generated voice replicas and digital depictions. The bill requires written consent with legal representation for commercial use of digital replicas (or court approval for minors) and sets liability: $50,000 per violation for unauthorized distribution of cloning services, and $5,000 per violation for unauthorized digital voice or likeness use. It directly affects all Mississippi residents (living and deceased) and businesses using personal identifiers commercially, particularly in digital or AI contexts.