An Act establishing a tax for online advertising
This bill would impose a 6.25% excise tax on digital advertising services (like banner ads, search ads, and app ads) sold to users with IP addresses located in Massachusetts. It directly affects digital advertising companies generating revenue from Massachusetts users, requiring them to pay tax on annual gross revenue exceeding $1 million from these services. The tax is calculated based on revenue from ads delivered to MA users (determined by IP address), with the first $1 million of such revenue exempt. Companies must remit the tax monthly to the state revenue commissioner.
Bill status
passed
3 of 4 stages cleared
Introduction
Feb 2025
Committee Review
Feb 2025
Senate Passage
Feb 2025
Governor
Introduced Feb 27, 2025
Last action Mar 9, 2026
Floor votes
How they voted
This bill passed the Senate. No roll call record of that vote is available.
Full legislative history
Actions timeline
Total actions
4
Key actions
1
Committee
1
Feb 27, 2025
Upper · Passed
Senate concurred
upper
Feb 27, 2025
Committee
Referred to the committee on Revenue
lower
1 primary · 0 co-sponsors
Sponsors
Role
Legislator
Party
State
District
P
Dave Rogers
DDemocratic
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