A bill for an act relating to the use of synthetic media in campaign materials, and making penalties applicable.

HF 2609 requires political campaign materials containing synthetic media - digitally altered images, audio, or video that falsely mimic real people - to include a clear disclosure: "THIS CONTENT GENERATED USING SYNTHETIC MEDIA." It directly affects political advertisers, including websites, social media, TV ads, and printed materials like campaign signs. The law mandates this disclosure be prominently displayed, places sole responsibility on the publisher for compliance, and imposes penalties for willful violations (up to a year in jail or fines of $430-$2,560). The Iowa Ethics and Campaign Disclosure Board must create implementing rules, and the disclosure does not prevent other legal actions against harmful synthetic media use.