Automatic renewal agreements; disclosures and notice required, prohibits obstruction or delay of cancelling agreements, authorizes Attorney General to enforce, penalties provided

HB 610 requires businesses in Alabama to provide clear and conspicuous disclosures to consumers before entering into automatic renewal or continuous service agreements. The bill mandates that businesses inform customers about recurring charges, cancellation policies, and renewal terms in a visible manner, and must allow cancellation through the same method used to make the original purchase. It also prohibits businesses from obstructing or delaying the cancellation process and requires reminders before each billing cycle. Violations of these requirements could be treated as deceptive trade practices, allowing the state Attorney General to enforce civil and criminal penalties. The law directly affects consumers who sign up for subscriptions or services that automatically renew and the businesses that offer them.